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Excerpt: In a recent update of how Google assigns authority, many web sites were assigned a reduced rate based on Googles Page Rank system. Google assigns a rating scale of 0 -10 as a form of reputation for a web page. Page rank can be found by the use of the Google toolbar.Remember that Google ranks individual pages not sites. This is why I always recommend a clean design, which gives every page the same chance. Some database driven web sites don’t allow for this and even some marketing people don’t agree. When you are looking to win in competitive markets…
Monthly Archives: January 2011
Google Page Rank
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Excerpt: Many people are suggesting that google is currently updating the page rank of each site, this is what can be seen on the google toolbar and is basically a rating out of ten for each website. From reading some of the messages on the search engine forums, different people are reporting changes where as other people as of yet have seen no changes. It is reported that by the middle of July in 2006 this update should be visible on all data-centers, however with google you never can tell as they seem to like to keep people guessing.In reality many…
Search Engine Tips For Higher Rankings
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Excerpt: It’s hard to earn a high rating on search engines. Tips for placing higher can make the difference between being in the top 20 for your keyword or somewhere on results page 20. If you want higher rankings, try the following search engine tips. Load your page with keywords. Keywords are the terms your customers are likely to use when searching. If you sell antique model cars and you just have pictures on your home page, you’re not likely to get a single hit. Number one in search engine tips: include written content on your home page that uses the term…
Google Caffeine: How Will It Affect Your Web Site?
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Excerpt: Google, one of the most used search engines is coming up with a new organization process that will make Google search engine faster for searchers as well as crawl the web faster therefore rankings to be updated faster. Many people are concerned about the changes and how it will affect their Search Engine Optimization. If you have a web site and are concerned about your ranking, speak with your SEO Consultant to review what changes are necessary to keep your ranking the same. There are a couple of things that will change in Google. It’s important that you take interest in…
The Relationship Between A Landing Page And Conversion Rate
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Excerpt: The key to find specific information over the internet is the search engine. Without it, it would be impossible to locate any information on the web. As a result, it becomes imperative for any online venture to please search engine spiders and rank highest possible across Search Engine Results Pages (SERP) of Google, Yahoo, MSN, Ask, Overture and others. In other words, companies around the world vying for commercial success seek services of a seasoned search engine marketing consultant to ensure optimal conversion rate. Higher the conversion rate, the better, and it is precisely the core objective of all ecommerce websites…
Google PageRank Simplified
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Excerpt: The blog-o-sphere is buzzing with news that we are just weeks (if not days) away from the next Google PageRank update. But what is Google Pagerank? It gets complicated. And when I say complicated I mean Einstein-esque complicated. The Google PageRank explanation isn’t for the faint of heart. So… if you have heart conditions, blod clots, emphysema, are pregnant, nursing or could become pregnant… Look the other way… NOW! Google PageRank History Google PageRank was developed in the mid 90′s by Larry Page and Sergey Brin (pictured left) at Stanford University. The two worked tirelessly…